Unlock Your Programmatic Potential

Join us at Programmatic Pioneers to learn how innovative brands like Macy’s, American Express, Disney, Samsung, Nestle and many others are optimizing their data to deliver the most accurate audience segmentation across channels through programmatic spend.

The programmatic value chain is complex. Issues relating to price and data transparency, data privacy and ad fraud present brands with daily challenges. And with a shortage of talent companies aren’t sure whether to keep this function in-house or outsource it altogether. Attending Programmatic Pioneers will help you untangle some of these complexities and ensure you walk away with proven strategies to unlock your programmatic potential.

For All Players in Programmatic

Brands

  • Learn how to take charge of your programmatic strategies by bringing them in-house and owning the data
  • Transform your agency relationship to get better control and transparency of your campaign investments
  • Identify clearer metrics on which marketing channels are contributing to your business outcomes

Agencies

  • Identify where your clients are looking to grow and help them realise their programmatic potential
  • Understand what brands want to achieve as they increasingly move towards a hybrid model
  • Learn how to make the most of your data in order to optimise your clients’ campaigns
  • Define how to maintain your market share through innovations that will keep you ahead of the competition

Publishers

  • Discover what advertisers really think at the industry’s only content-led conference on programmatic
  • Ensure that the value of your inventory is increasing
  • Develop practices such as Ads.tx to contribute to a cleaner and more transparent digital ad ecosystem


150 +

Leading Brands Under One Roof

40 +

Thought Leading Speakers

50 +

Inspiring And Practical Sessions

2

Full Days Of Engaging Learning And Networking

Who Attends

Join 150+ Heads of Programmatic, Media, Marketing, Digital, Acquisition, Performance, Digital and Advertising to get the actionable strategies you need to implement in order to unlock the full potential of your programmatic program, and gain transparency from third-party providers.

Why Programmatic Pioneers Is Right For You

Built From The Best In The Industry

img
img

Content Built By Brands, For Brands

The Most Interactive Programmatic Event, Ever

img

The Most Interactive Programmatic Conference Around

Programmatic Pioneers is where you’ll go to get your questions answered. With several different unique formats, we’re built for networking opportunities you won’t get at any other conference.

Alter Ego Roundtables

Explore less conventional ideas as each attendee approaches a challenge as their favorite superhero or industry role model

Creative Board Rooms

An RSVP/invite-only facilitated large working group collaborating to identify 2-3 actionable takeaways for specific topics

Peer to Peer Fireside Chat

An interview-style session with leaders from top companies interviewing one another, followed by the Q&A with the audience

Six Thinking Hats

Invented by psychologist Edward de Bono, each member puts on a different “thinking hat” and approaches challenges from new perspectives

Talk Show Panel

A 40 minute moderated discussion featuring 3-5 panelists, with moderator interviewing panelists one at a time

VIP Think Tank

An RSVP/invite-only facilitated discussion with 15-20 primary market senior executive leaders focused on conference main topics